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Gemini Enterprise Powers Macquarie Bank’s AI Transformation

Insights Desk, October 10, 2025October 14, 2025

Macquarie Bank, in partnership with Google Cloud, announced a major step forward in Australian retail banking by introducing agentic AI capabilities to enhance customer experience, boost employee productivity, and speed up decision-making.

Leveraging its multi-year collaboration with Google Cloud, Macquarie is among the first to adopt Gemini Enterprise, Google’s agentic AI platform designed to empower employees across the organization.

A key differentiator for Macquarie Bank has been its deployment of Gemini Enterprise across all employees in its Australian retail banking division—not just technology or engineering teams—driving productivity and innovation throughout the organization.

“Our goal has always been to apply a customer lens to AI,”

said Ashwin Sinha, Chief Data and AI Officer at Macquarie Bank.

“If an AI initiative doesn’t result in better features, a more seamless customer experience, or more reliable service for our customers, we question its value. Everything comes back to creating happier customers who want to engage with us more.”

Macquarie Bank is among Australia’s first retail banks to deploy Gemini Enterprise across its workforce, providing employees with advanced AI tools, including Google’s latest Gemini models and a range of pre-built agents from Google and third-party developers.

Using Gemini Enterprise, the bank is creating two types of custom agents. Personal Agents boost individual productivity, assisting employees with tasks like summarizing documents, conducting research, and drafting content.

Enterprise Agents address more complex business needs, from system design documentation and code generation to document analysis and discovery, while also enhancing customer experiences by summarizing client interactions and helping customers find answers more efficiently.

“Retail banking is a highly competitive industry, and ultimately we need to scale fast and scale smartly,”

said Richard Heeley, Head of Technology at Macquarie’s Banking and Financial Services group.

“So how do we do this in a thoughtful and strategic way? We think the answer is to provide our employees with the most advanced AI tools to increase our pace of delivery and allow our teams to have more time to focus on high-value tasks, which will ultimately lead to better customer outcomes.”

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